BG's Musical Instruments

Located in Castelfidardo (AN) in center Italy, the town made famous by the inventor of the accordions and ideal center of all the industry business of music of Italy, Bg's Musical Instruments is a new reality in the musical business.

It's new because people behind this project have new ideas but the Bg's Musical Instruments have more than 40 years of History. The Bg's Srl society was created in 2003 by Mr Mauro Baldassari and Mrs Maria Grazia Gioielli, the daughter of Mr Alfredo Gioielli, the "father" of the Italian Electromagnetic organ, PARI.

BG's Musical Instruments is now managed by them with precious advices from Mr Alfredo and with incomparable contribution of Mr Andrea Baldassari and Mr Andrea Agnoletto; they stands behind the R&D of all new instruments line of BGMI from 2006

The big experience of Mr Alfredo, producer of organs from 1966 to 1982, from A&O organs and Pari to Milton and the big passion of the next generation for the sound of the electromagnetic organ is the first step made in this world in 2003. The idea of re-make an organ with genuine electromagnetic tonewheel generator was in our heart from many years and finally, in 2003 we were able to do it: this is the birth of the new K-61 electromagnetic organ together with our Rotary speakers cabinets. Five years after that moment, now the new Bg's Musical instruments has found its way and position in the musical market with the growing collaboration of friends and workers, people with great passion for music: yes, the first important thing is our passion! We are trying to rediscover what's behind an instrument, the most important: the sound. In the world of today, what seems obvious, many times isn't: working with musical instruments is not so easy, we are making something that is made for making arts and the core of music art is the sound. Instruments for making arts, instruments for musician, not only for the market, that's the difference! That's why we acquired the CRUMAR brand, an historical Italian brand, famous for making good keyboard instruments, good most of all for sound.

With our growing range of product we would like to keep the music in your hand: Hamichord, Pari.e, Rotary, GSI, Crumar, instruments for musicians, instruments for making music...for REAL!

Mr Alfredo Gioielli started the work in the musical instruments world in the 60' producing organs named "Gioielli A&O”

In This Photo you can see Mr Morandi with a Gioielli A&O organ in the 60’

But the importance of Mr Gioielli and the reason why he is mentioned today, is that he was able in those years to understand the possibilities given by Mr Parie. Mr Parie was a manufactured of electromagnetic and electrostatic organs in the 60’ in Belgium and he had many collaborations with Italian factories for buying parts.

A rare photo of the Pari.e factory in Belgium.

He and Mr Gioielli had a long partnership in this way and, in the half of 60’ Mr Gioielli was able to acquired all the know how offered by Mr Parie and in short times the “PARI ORGANS” begin manufactured electromagnetic organs in Italy.

Image from the Frankfurt messe of 1969 Image of a demonstration in 1970

This was the entire productions of the PARI:

XTO : the well knows organs and the major production (from 1968 to 1975 ) 11.000 produced.

A double manual 44 notes, console organ with internal amplification and rotary speaker, pedalboard. Electromagnetic tone generator, mechanical vibrato scanner and “all tubes” preamp and amp section.

White XTO with the classic spot “NOW TRY A PARI”

ATTACK: Another pari’s best seller in the 70’. Build from 1970 to 1976 – 6000 made. It is a double manual 44 notes, portable organ very suitable for rock and prog music, famous for the red finishes. It has electromagnetic tone generator, vibrato scanner and tube preamplification and built-in pedalboard. Output for leslie speaker.

The “Attack” organ.

K61: It is the third most famous Pari organ made in the 70’ Built from 1973 to 1978. 2000 items made.

It is a double manual, 61 notes, portable organ with many feature that made it a valid alternative to the portable Hammond organs of the 70’. Internal Electromagnetic tone generator, vibrato scanner, and tube preamp. Output for leslie speaker and built in pedalboard.

The Famous Pari K-61

Kotra: It's the PARI legend! only 100 items built. onlyIt is the third most famous Pari organ made in the 70’ Build from 1973 to 1978. 2000 items made. Very rare and beautiful!

Legend tells that the name Kotra is tribute to Mr Nicotra an italian figure that many people reports as the real inventor of electromagnetic organ.

It is a double manual, 61 notes, theatre organ with 32 notes pedalboard. Internal Electromagnetic tone generator, vibrato scanner, and tube preamp. Output for rotary speaker. This organ has got also its own rotary speaker amplifier: a big 100w tube amp!

The Legendary Kotra organ

Many others organs and keyboards were produced in Pari factory from 1969 to 1981 such as Skorpios, Countach and Navaho, some under the name of PARI and some other under the MILTON brand

History of Pari organs and Milton organs are history of musical instruments Italian Factories of the 60-70’ and like other famous brands (think about CRUMAR, SIEL, FARFISA and other) in the late 70’ and first years of 80’ were all involved in big selling troubles due to the new Japanese names…Korg, Roland Yamaha, great instruments, more efficient and more aimed for big selling, meaning great numbers.

Times were changed and the Italian Brands weren’t able to understand it completely, the way of making music was changed and instruments were changed.

Also Pari organs and in the 70’ Milton organs ceased productions in 1982 when the last electromagnetic “Navaho” was sold in the United States.

But Mr Alfredo Gioielli didn't stop working on Music Business: in the 80' he founded a society active in assembly high quality lines for many HI-FI brands, but with the idea of making Musical Instruments still in his heart.

The concept of a new electromagnetic organ was born in late 90' but it realize in 2003 thanks to new ideas and new spirit gave by Mr Baldassari Mauro and Mrs Gioielli Maria Grazia. In 2006 Mr Andrea Baldassari and Mr Andrea Agnoletto joined BGMI team, giving new hints and new freshness to the society.

The Idea of Hamichord organ was born in 2007 and after some months of development it was out in 2008. And now we are still working!

BGMI embodies the so-called "Italian Quality". All process are still 100% handcraft work, with no compromises about materials and quality, products are made for last, not only a market choice but also a life choice.